ZINFI UPM Guide

Referral Management for Channel Partners

Introduction

Overview

Referral Management is a critical component of the Sell module, designed to empower partners who operate on a referral-based model. Unlike deal registration, where partners actively sell and manage the deal, referral partners identify potential opportunities and refer them directly to the vendor's sales team. This feature streamlines the process of submitting these opportunities, providing transparency for partners on the status of their referrals and enabling administrators to efficiently manage the inbound flow of referred business. Successful referral deals often trigger commission payments, making accurate tracking essential for partner incentives.

Administrators use this feature to gain visibility into the referral pipeline, monitor partner activity, and ensure that referred leads are processed effectively. The system tracks key metrics such as pipeline value, active referrals, and expected close dates, which are vital for forecasting and understanding the impact of referral programs on overall revenue. By centralizing referral data, the platform helps maintain a clear record of partner contributions and facilitates timely communication regarding deal progression and outcomes.

Accessing Referral Management

Sell Zone dashboard with Referrals menu expanded
Sell Zone dashboard with Referrals menu expanded

Click Sell → Referrals → Referral Deals.

Viewing Referral Deals

Referral Deals list view
Referral Deals list view

This screen displays a comprehensive list of all referral deals managed within the Sell module, providing a centralized view for monitoring their status and key details. Each row in the table represents a distinct referral deal, showing its unique identifier, name, current status, associated monetary amount, and expected close date. This overview allows administrators to track the progress of referrals, identify those requiring attention, and understand the overall pipeline generated through partner referral activities. The list supports filtering and searching to efficiently locate specific referral deals or groups of deals based on various criteria.